- Four-Box Business Model Framework
- the blueprint that defines the way a company delivers value to a set of customers at a profit. It is made up of four parts: the customer value proposition, which defines value to the customer; the profit formula, which defines value for the company, and the key resources and the key processes needed to deliver on the CVP at a profit. When properly integrated together these four elements form the essence of a company’s competitive advantage. Every successful company is already fulfilling a real customer need with an effective business model, whether that model is explicitly understood or not. See also: Business Model Innovation
