“It’s not enough to create new products or services – your organization must be ready to imagine and implement new business models to fully exploit many of them. Johnson has come up with a truly practical process for doing just that – taking the fear out of venturing into the unknown and opening up new territories of opportunity.”
Business Innovation Factory Podcast
In this Business Innovation Factory podcast, Mark discusses various ways a company creates, captures and delivers value. He talks about the gnarly problem of scale which plagues so many would be innovations and also some of the similarities and differences between disruptive innovation and business model innovation.




