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Email“It’s not enough to create new products or services – your organization must be ready to imagine and implement new business models to fully exploit many of them. Johnson has come up with a truly practical process for doing just that – taking the fear out of venturing into the unknown and opening up new territories of opportunity.”
The Independent
The Big ReThink: developing a fresh strategy
New opportunities for growth should be seized.
By Michael Murray
There is nothing like a crisis to unleash a slew of business books. Unsurprisingly, given the dire warnings about the future of the world economy, finding new ways of achieving growth is something of a theme. And yet this process – which usually involves innovation to some degree – is notoriously hard to pull off. Even when business was booming earlier this decade, companies of all sizes were struggling with it.
Read on The Independent here
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—J.W. Marriott, Jr., Chairman and CEO, Marriott International
