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Connect with Seizing the White Space: Business Model Innovation for Growth and Renewal

“It’s not enough to create new products or services – your organization must be ready to imagine and implement new business models to fully exploit many of them. Johnson has come up with a truly practical process for doing just that – taking the fear out of venturing into the unknown and opening up new territories of opportunity.”

—J.W. Marriott, Jr., Chairman and CEO, Marriott International

To order Seizing the White Space: Buy Seizing the White Space at Barnes & Noble Buy Seizing the White Space at Amazon.com Buy Seizing the White Space at 800 CEO READ Buy Seizing the White Space at Harvard Business Publishing