“It’s not enough to create new products or services – your organization must be ready to imagine and implement new business models to fully exploit many of them. Johnson has come up with a truly practical process for doing just that – taking the fear out of venturing into the unknown and opening up new territories of opportunity.”
Press Kit
Media Inquiries
For more information about Seizing the White Space: Business Model Innovation for Growth and Renewal or to interview Mark Johnson, please contact:
Cathy Olofson
Innosight
T: 617-393-4517
Speaking Inquiries
To schedule Mark Johnson for a speaking engagement, please contact:
Danny Stern
Stern + Associates
T: 908-276-4344
Endorsements
"Mark's presentation was clear, incisive and enlightening….The presentation was a great confidence builder for entrepreneurs, and the question and answer period could have gone on for many hours."
Bob Kolodney
Entrepreneurship RoundTable of HBS Club of Washington, DC
"Our attendees were thrilled with Mark’s presentation."
Society of Automotive Engineers (SAE) Convergence 2010
Translated Editions
Available in Complex Chinese (Taiwan) and Japanese.
Book Cover Formats for Download
- PDF Download
- JPG Download (Low Res 72dpi)
- JPG Download (High Res 300 dpi)
- EPS Download
Mark Johnson Photos for Download
- JPG Download (Low Res 72dpi)
- JPG Download (High Res 300dpi)




